I embrace design thinking process, and I’m normally involved in all its steps to various degrees based on resources and priorities at any given project. I also help product teams that have little to no experience with user-centered approach adopt it or its elements and learn how to never loose sight of their users.
I see product managers as peers, engineers as allies and user researchers as best friends. I believe in the whole being greater than the sum of its parts.
Core skills
User focus
I’m no alien to having face time with end users, and consider being their voice the rest of the time the essence of what designers do.
I seek evidence, acknowledge assumptions and register unknowns.
I’m okay with having to start from square one.
Leadership
I see leaders in those who find common ground, reveal north star, move the needle — and I try to be one.
I enjoy seeing my junior colleagues mature, and happy to be part of their journey.
I consider leading by example arguably the best kind of leading.
Communication
I listen to users, stakeholders, my fellow designers and engineers — and strive to hear all.
I value brevity, clarity, transparency, honesty— qualities that help tame complexity, avoid analysis paralysis and foster shared vision.
I love meeting notes.
Execution
I seek ways to go about constraints, which often involves wearing a hat that doesn’t necessarily have my name on it.
I believe in progress over perfection, and in outcome over appearance of effort.
Areas of expertise
- Accessibility
- Agile process
- Brand identity
- Front-end engineering
- Design systems
- Icon design
- Information architecture
- Mobile devices
- Responsiveness
- Visual design
- User research
- User testing
- UX design
- Wayfinding
Tools & technologies
- Adobe suit
- Figma
- Git
- HTML/CSS
- Jira/Confluence
- JS/jQuery/React
- Python/Django
- VS Code
What about AI?
I guess, like most, I find it unsettling and exciting at the same time at a ratio that fluctuates. While all its promises yet to be fulfilled, it is already a game changer, and now part of my toolkit for things like mundane content assistance or troubleshooting code.
Before you ask: I used it more than once while creating this page.